I came across a fun initiative the other day that both encourages cycling and raises awareness of auto transport’s effect on climate change. The Stadtradeln (City Cycling) challenge is a 3-week challenge beginning in June where participants track how far they’ve cycled.
The number of kilometers cycled is then translated into the “amount of CO2 avoided.” The more you cycle, the less carbon is pumped into the atmosphere.
Participants are grouped into teams, and the teams compete against each other to see who has cycled the most. Whichever team saves the most CO2 is the grand champion. I think it’s a pretty cool idea to both raise awareness of an important policy issue and to make the issue engaging for both the public and policymakers.
See you on the bike lanes in June!